We Connect People.

Core Values

To make a difference in the lives of communities in the Middle East and Asia

Bringing people together to end poverty for good

Our Mission

The charitable focus of the foundation is education, specifically to assist with the education of children, and to make a difference in the lives of communities in the Middle East and Asia. The foundation will initially work with Dubai Cares, the Cherie Blair Foundation for Women, and the Christina Noble Children’s Foundation.

Our Vision

We want to lead by example. Dubai continues to be the land of opportunity for new businesses and entrepreneurs. Our business plan from, day one, was to establish a charity in our second year of operation, and we are so happy to have achieved this

Why us.

Our Values

Live the mission.

We believe that the joy of giving
lies within our continuous endeavor
to improve the lives of those in need
of help and support.

Human connections matter.

We all live in a connected world.
A small act of kindness can go a long
way and can have an unlimited
positive ripple effect.

Own the impact.

Providing help and changing lives
give your life a purpose and meaning
while creating a future of unlimited
possibilities for others.

See potential in everyone.

Every person in need has the
potential to change the world and
our mission is to provide the support
and resources they need to thrive.

Always learning.

A journey of giving is a journey of
self-discovery. We learn about
ourselves and how big of an impact
we can create by helping others.